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Five Dallas-Fort Worth communities among top-selling in the U.S.

The Perot family’s Hillwood Communities claims four of the spots with its master-planned developments.

Five residential developments on the outskirts of Dallas-Fort Worth were among the top-selling master-planned communities in the nation in the first half of 2023, according to a new report.

Communities in Aubrey, Little Elm, Northlake, Argyle and Celina made RCLCO Real Estate Consulting’s mid-year list. Aubrey’s Silverado, a D.R. Horton development, was the highest-ranked local community, tying for No. 19 with a community in Ave Maria, Fla., with 355 home sales.

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The research firm previously ranked Silverado as the nation’s sixth top-selling development in 2022. Residents have been drawn to Silverado for its relatively low price points, the location and the community, The Dallas Morning News reported last year.

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The other four communities were all developed by Hillwood Communities, the Dallas-based development company founded by local real estate mogul Ross Perot Jr.

These North Texas communities made the list:

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  • Silverado (No. 19), Aubrey, D.R. Horton, 355 sales
  • Union Park (No. 37), Little Elm, Hillwood Communities, 263 sales
  • Pecan Square (No. 42), Northlake, Hillwood Communities, 230 sales
  • Harvest (No. 46), Argyle, Hillwood Communities, 220 sales
  • Lilyana (No. 48), Celina, Hillwood Communities, 216 sales

Texas had 22 communities on the list, topped by Katy’s Sunterra near Houston at No. 3 with 669 sales. Sun Belt cities dominated master-planned home sales this year, with The Villages in Florida at No. 1 with 1,960 sales.

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RCLCO compared sales of each community in the first half of 2023 to the first half of 2022. Sales in Silverado dropped 41% compared to the same period a year ago. Sales were up in the other D-FW communities. Celina’s Lilyana did not report sales in the first half of 2022.

At the end of 2022, RCLCO reported that sales among the top-selling communities declined by 20% compared to 2021. The company said some of that decline has since recovered after builders used incentives such as discounts and mortgage-rate buy-downs to boost sales.

Over half of developers and master-planned community representatives reported strong optimism for sales in the second half of the year, according to the research firm’s survey. Local builders sold a record number of homes in the spring as the inventory of existing homes remained low while sellers held back on listings due to still-elevated mortgage rates.

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A 2022 file photo of D-FW homes. (Lynda M. Gonzalez/The Dallas Morning News)
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