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It’s one for all and all for diversity at Top 100 winner Lumos Marketing Group

Another value that sets this direct marketing company apart is its guarantee of 100% internal, organic growth.

No. 3 Small Company

2-Time Winner

No one has to encourage Lumos Marketing Group to diversify.

It’s literally in its DNA of The Dallas Morning News' Top 100 Places to Work No. 3 business in the small company category.

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The Dallas direct marketing company founded eight years ago takes pride in having a 62-person lineup that includes Olympic medalists, former NFL players, military veterans, multilingual speakers and those who identify as LGBTQ, to name just a handful.

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“What helps us be successful is the diversity we all bring to the team and our ability to thrive together,” CEO Ayush Sukhani said.

Because of their inclusive mindset, the employees took the murder of George Floyd hard, he said. “Many asked Lumos Marketing Group to speak publicly on the matter via social media in solidarity, which we did.”

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Among the values that sets Lumos Marketing Group apart is its guarantee of 100% internal, organic growth for its workers. “Every team member can start at entry level and grow into management roles,” Sukhani said.

The statement that rang truest with the folks at Lumos: My job makes me feel like I am part of something meaningful.

Sukhani said Lumos used government-issued small business loans and grants to keep everyone on the payroll in the pandemic.

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“During this hectic and unprecedented time, our employees showed great flexibility and grace during transitions that none of us saw coming. Those who switched to work-from-home campaigns helped one another figure out the technology with a cheerful heart,” Sukhani said. "Those who stayed in-office made no complaints about wearing masks and gloves.

“We are so proud of our team for not only continuing to serve our clients just as well as always but also for taking the twists and turns of a global pandemic with grace and even enthusiasm,” he said.

The daily team-building exercises at Lumos include games and challenges that build camaraderie.
The daily team-building exercises at Lumos include games and challenges that build camaraderie.(Tom Fox / Staff Photographer)

Employees said they love working at Lumos because:

“This is the most rewarding and exciting job I’ve ever had. It’s as much fun as it is challenging.”

“We received pay during quarantine, even for new employees like me.”

“The company seeks new ways to stay a step ahead of the industry.”

“I love the opportunities to grow as well as all of the people we get to work with.”

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“Our boss man Ayush is very chilled out and friendly!”