McKinney Oktoberfest begins today, with beer, brats and weenie dog races

The three-day event is going cashless this year.

Getting brats, brew and schnitzel is easier this year at McKinney Oktoberfest, as event planners ditched ticket purchases.

The event, held downtown, is now cashless, the city announced in a news release. Vendors are taking credit and debit cards for purchases, which can also be made using a mobile wallet such as Apple Pay, Google Pay or Samsung Pay.

“We’re excited to eliminate tickets for this event, so no more waiting in one line for another. This will make the experience so much easier for our guests,” Andrew Jones, Interim Main Street Director, said in the news release. “We’re encouraging attendees to leave their cash at home and bring a credit card for speedy transactions throughout the entire festival.”

The event begins today with happy hour from 2 to 4:30 p.m. and event hours from 5 to 11 p.m. The annual keg tapping tradition and parade will be held at 6 p.m. The fun continues Saturday, Sept. 24 from 11 a.m. to 11 p.m. and Sunday, Sept. 25 from noon to 5 p.m.

The family-friendly festival offers authentic German music with Polka bands and live entertainers, food and drink, traditional costumes, dancing, rides and shopping at the Arts and Crafts Marktplatz for Bavarian craftsmanship.

For sipping, guest can enjoy authentic German flavors from Hofbräu and Tupps breweries and wine from Landon Winery and Lone Star Cellars.

Competitions include the weenie dog races and wannabes (all other breeds), a beard and mustache competition, the Hofbräu “Masskrugstemmen” stein-holding competition and a bratwurst eating competition.

Admission is free. Parking is also free with a complimentary shuttle service available.

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